Introduction
Bederly Co., Ltd. (“we”, “us”, “our”) commits to protecting your personal data as a user of our website, services, and products. Your personal data is protected in compliance with the Personal Data Protection Act B.E. 2562. As a data controller, Bederly is responsible for notifying you of the reasons and methodologies for collecting, using, or disclosing your personal data, and informing you of your rights as the owner of such data.
Objectives
Bederly processes your personal data under the scope defined by the Personal Data Protection Act B.E. 2562 and only as necessary for the purposes described below. We also explain the lawful basis of processing your data in detail.
| Purpose | Type of Data | Lawful Basis of Processing | |
Providing Services | To deliver services and improve user experience. | Identified data, contact data, usage data, and financial data. | To perform a contract with you (Section 24). |
Improving Services | To analyze and improve the quality of our services. | Statistical data derived from usage data. | Legitimate interest (Section 24(5)). |
Marketing and Communications | To send marketing communications, promotions, and service updates. | Identified data, contact data, and marketing data. | With your consent (Section 24). |
Security | To ensure the security of our systems and data. | Technical data. | Legitimate interest (Section 24(5)). |
Legal Compliance | To comply with legal obligations. | All relevant data types as required by law. | Legal obligation (Section 24(6)). |
How We Collect Your Data
Direct Interactions: Data you provide directly by using our services or contacting us.
Automated Technologies: Data collected automatically through cookies and similar technologies.
Third Parties: Data received from third-party service providers, partners, or public sources.
Sharing Your Information
We do not sell or trade your personal data to outside parties except as described below:
Service Providers:
We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, and marketing assistance.
Business Transfers:
We may share or transfer your information in connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business.
Legal Requirements:
We may disclose your information if required by law or in response to valid requests by public authorities.
Definitions
“Personal Data” includes information related to an individual that can be identified either directly or indirectly, excluding information about deceased individuals.
“Sensitive Personal Data” includes data related to an individual’s race, ethnicity, political opinions, beliefs, religion or philosophy, sexual behavior, criminal records, health information, disability, trade union membership, genetic data, biometric data (such as facial images), or any other information that affects the individual in a similar manner as defined by the data protection committee.
“Health data” includes the following data
1. Day, month, and year of receiving medical treatment
2. History of drug allergies and history of drug side effects
3. Diagnostic diseases
4. Laboratory test results
5. Symptoms reported by the patient
6. Vital signs (e.g., blood pressure, heart rate, temperature)
7. Information about lifestyle factors (e.g., smoking, alcohol consumption, exercise habits)
8. Emergency contact information
9. Patient consent forms and advance directives
10. Any other data collected as part of patient care and treatment.
“Network health provider” includes health providers in a group or network of Thailand.
Your Data Protection Rights
Depending on your location, you may have the following rights regarding your personal data:
Right to Access:
You have the right to request copies of your personal data.
Right to Rectification:
You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
Right to Erasure:
You have the right to request that we delete your personal data under certain conditions.
Right to Restriction of Processing:
You have the right to request that we restrict the processing of your personal data under certain conditions.
Right to Data Portability:
You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
Right to Object:
You have the right to object to our processing of your personal data under certain conditions.
Cookie Policy
When you visit our website, Bederly uses cookies to ensure you have a good experience. Cookies are small files that store information on your computer or communication device when you access our website through your browser.
Bederly uses cookies to collect information about your website usage to improve our website and tailor it to your needs. For convenience and speed, we may authorize third parties to use cookies to analyze data, link data, and process it for marketing purposes. You can manage your cookie settings and choose to allow or not allow cookies for these purposes.
Changes Of Personal Data Protection Policy
Bederly may review and update this privacy policy in the future to enhance the protection of your personal data. We will notify you whenever there are changes to this policy.
Contact Us
If you have any questions about this privacy policy, your data protection rights, or any concerns about your personal data, please contact our Data Protection Officer:
Data Protection Officer
Bederly Co., Ltd. 302/6 Thanon Mittraphap, Khok Kruat, Mueang Nakhon Ratchasima District, Nakhon Ratchasima 30280, Tel: +66 99 8026663, natchanok.s@bederly.asia